Stetson

Celebrating the style and heritage of Stetson, one of America’s oldest and most iconic brands, this beautiful book features the full range of its classic, handcrafted hats and the stylish ways cowboys and artists, movie stars and pop stars, jazz musicians and country singers have worn them over the years. With evocative archival imagery and glamorous advertisements tracing the history of the brand and highlighting key moments and trends in American history and culture along the way, and with essays by cultural historians contextualizing the significance of Stetson in American culture, this book is an exciting and stunning look at America’s most important heritage brand.